RESUME
EDUCATION:
University of St. Thomas | St. Paul, MN 55105
Anticipated Graduate of 2023
B.A. in Marketing Management
SKILLS:
Languages: English, Vietnamese (Full Native Fluency)
Software experience: Microsoft Suite, Adobe Suite, Tableau, Trello, Google Analytics, Salesforce
WORK EXPERIENCE
PRODUCT MARKETING INTERN | IBM Automation | June 2022 - August 2022
Conducted internal marketing research on Gen-Z's social media engagement through in-depth interviews and surveys, built sprint plans for competitor & B2C research and give marketing strategy recommendations to increase engagement and build awareness for Watson Orchestrate.
MARKETING ANALYTICS INTERN | Opus College of Business | September 2021 - August 2022
Drew data from Salesforce, create profile data spreadsheets, create drip campaigns through Pardot, and assist in follow up calls and emails.
FREELANCE PHOTOGRAPHER | Haison Nguyen Photography | June 2016 - Present
Take high-quality portraits for incoming high school seniors, couples, and families & edit using Adobe Suite software
CAMPAIGN PLANNING INTERN | Thomson Reuters | May 2021 - August 2021
Produced ad copies, third party emails, and A/B testing for the GROW GTM Legal Marketing team as well as collected data for ongoing campaign reports.
VICE PRESIDENT OF PUBLIC RELATIONS | Undergraduate Student Government | May 2020 - May 2021
Planed and conducted different campaigns throughout the academic school year & manage all Undergraduate Student Government social media platforms.
DIGITAL IMPACT FELLOW | Dakota Medical Foundation | January 2021 - February 2021
Partnered with a non-profit and coordinated a marketing campaign to increase awareness leading up to Giving Hearts Day in hopes of increasing funds/donations.
MARKETING SPECIALIST INTERN | Risdall Marketing Group | June 2020 - July 2020
Conducted key word research for clients, worked on SEO, and learned about content writing under different departments of the marketing agency.
LEADERSHIP
DELTA SIGMA PI - NU TAU CHAPTER | March 2020 - May 2023
Senior Vice President | May 2022 - December 2022
- Coordinate and plan all recruitment week events and work with VP of Marketing to create meaningful content
University Relations Chair | May 2021 - May 2022
- Plan and host large scale events of 100+ for the fraternity including formals, out of state trips, and excursions
Vice President of Marketing | December 2020 - May 2021
- Manage all social media platforms for the chapter and prepare content for posts
- Coordinate marketing projects with marketing committee & market recruitment process
UNDERGRADUATE STUDENT GOVERNMENT | September 2019 - May 2023
Senior Class President | May 2022 - May 2023
- Represent the Class of 2023, sit as commencement chair, and plan out "Senior Days" for the class
Freshman Class President | September 2019 - May 2020
- Represent the Class of 2023 by attending weekly & biweekly meetings
- Plan monthly events for class to boost participation on campus